JAMA Dermatology —The Year in Review, 2016

In 2016, JAMA Dermatology's reach increased with an ever-broadening digital presence. The total number of views of our content was 3.2 million, which represents a 20% increase over 2015. One driver of our digital presence is the Patient Pages, which are published quarterly under the capable direction of Dr Misha Rosenbach. The graphic artists of The JAMA Network work with the authors to represent diseases in a compelling manner that cannot be caught by a camera. Each piece is heavily curated to achieve the goal of "telling the story" with easily understood graphics and language. The Patient Pages are offered free to convey information to people who have these diseases. The number of downloads per month provides a measure of the magnitude of the response to the Patient Pages. For example, the page on Raynaud phenomenon by Milam et al was downloaded 7229 times in a single month.

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