You’re Never Fully Dressed Without a Smile

Whether we like it or not, judgments based on facial appearance play a powerful role in how we treat others and how we ourselves are treated. Psychologists have long known that attractive people achieve better outcomes in practically all walks of life. We have all heard, "You never get a second chance to make a first impression." What is striking is that the judgment during the first impression is made within 1/10th of one second.1

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